Sabrina Noorani

Founder and CEO of ClearForMe

Sabrina Noorani is the Founder and CEO of ClearForMe, a discovery engine for cosmetic products. ClearForMe helps users make confident product choices by enabling them to understand and search by ingredients in an intuitive, user-friendly way. Her vision is to see a world where consumers are educated about what they consume and deeply aware of what they are putting on their skin.

A Math whiz, Sabrina was one of the only female derivatives traders on the NYSE and later, one of the first employees (she started their institutional desk) at the now illustrious Citadel hedge fund. During that time, a debilitating skin allergy led her to launch Clear For Me to bring transparency to ingredient labels. She hopes to change how products with ingredient labels are presented to customers today.

Sabrina is a proud Indian immigrant from East Africa. She lives in New York City with her husband and two sons, Noah and Enzo.